Our client is seeking a dynamic and creative Social Media Manager to join their team. The ideal candidate will be responsible for developing and implementing effective social media strategies to increase brand awareness, engage with audiences, and drive business growth. This role requires a strategic thinker with a deep understanding of social media platforms and trends.

Key Responsibilities:

• Develop and execute comprehensive social media strategies aligned with business objectives.
• Create, curate, and manage published content across various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and others.
• Monitor, analyze, and report on social media performance using analytics tools to track key metrics and identify opportunities for improvement.
• Engage with followers, respond to comments and messages, and foster a positive online community.
• Collaborate with the marketing team to integrate social media efforts with other marketing initiatives and campaigns.
• Stay up-to-date with the latest social media trends, tools, and best practices to ensure the company’s social media presence remains current and effective.
• Manage social media advertising campaigns, including budget allocation, targeting, and performance tracking.
• Coordinate with designers, writers, and other team members to produce high-quality visual and written content.

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field.
• A minimum of 3 years of experience in social media management or digital marketing.
• Proven track record of successful social media campaigns and content creation.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Facebook Insights).
• Strong written and verbal communication skills with a keen eye for detail.
• Ability to work independently and collaboratively in a fast-paced environment.
• Creative thinking and problem-solving skills with a passion for staying ahead of industry trends.
• Experience with social media advertising and budget management is a plus.